Using YouTube for Business

  You might not immediately think of business when you think of YouTube, and that’s fine. Plenty of people use YouTube just for leisure. However, plenty of others utilize it for professional purposes. Video content is the most popular form of marketing content right now, so not using YouTube would be missing out on potential...

Does Your Business Need Google Business Profile?

Google Business Profile, previously Google My Business, is a tool that allows you to change how your business appears when consumers search it on Google. Before we tackle the big question of whether your business should be using Google Business Profile (GBP), let’s discuss what GBP is and what features it provides to online users....

You might not know what a meta description is. But, chances are you see them everyday. Every time you use a search engine, you read meta descriptions to understand what a page is about. 

You might not know what a meta description is. But, chances are you see them everyday. Every time you use a search engine, you read meta descriptions to understand what a page is about.  A meta description is the short summary of the page below its title in a search engine. It often includes a...

Three critical components to being found online

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