If Instagram is a new platform to your business, you may not know that there are different types of profiles available or that  they offer a variety of features depending...

Headshots are important for any working professional. They allow you to appear put-together and knowledgeable for both potential customers and others in your field. But a bad headshot might do...

Life gets busy quickly. Especially juggling your work life and personal life all while finding time for yourself. With everything speeding up, how do you find the time to slow...

Cultivating consumer relationships through e-commerce and online platforms can further a business more than traditional marketing techniques alone. As digital marketing and e-commerce continue to rise in popularity, it’s vital...

In case you missed it, podcasts are all the rage these days, and our team has fully jumped on the bandwagon.  Today, you can find a podcast about literally anything....

Marketing is essential to small businesses, as it helps increase a customer base and brand awareness. Creating content is one of the components of investing marketing, including social media posts,...

If you’re running your business’s social media accounts, you might be wondering how to make social media graphics. Images themselves are great, but sometimes you will need text or a...

You’re ready to hire a website designer; but first, you have some homework to do.  You will need to set aside some time to get information ready for your designer. ...

These days, we must put time and energy into our social media profiles to stay in front of our audience. We all know what it means to strategically plan the...

  You might not immediately think of business when you think of YouTube, and that’s fine. Plenty of people use YouTube just for leisure. However, plenty of others utilize it...

Google Business Profile, previously Google My Business, is a tool that allows you to change how your business appears when consumers search it on Google. Before we tackle the big...

You might not know what a meta description is. But, chances are you see them everyday. Every time you use a search engine, you read meta descriptions to understand what...

Content writing is a crucial part of any marketing strategy. Writing with clarity and purpose will make your business stand out. But where do you start? How is it supposed...

So you're thinking about starting a YouTube channel? One of the first things you should do is list all the equipment you need to set yourself up for success. Looks...

One common misconception among business owners thinking about using social media as a marketing tool is that they must be present on all platforms to gain traction and produce sales....